Oliver Winery and Ocean Spray launch holiday cranberry spritz

Oliver Winery and Ocean Spray are rolling out Frosted Cranberry Spritz, a limited-edition holiday wine that blends real cranberry juice with spritzy rosé. The 750ml bottle, priced at $11.99 and 11% ABV, is available now in limited quantities as the cranberry harvest arrives.

Why it matters: - The release gives both brands a seasonal product aimed at holiday gatherings, from Friendsgiving to New Year’s Eve. - The collaboration leans on cranberry’s strong holiday association and Oliver Winery’s fruit-forward wine strategy. - The wine is limited, so shoppers who want it will need to act while supplies last.

What happened: - Oliver Winery announced Frosted Cranberry Spritz, a limited-edition holiday wine created with Ocean Spray Cranberries, Inc. - The launch comes with this year’s cranberry harvest. - The wine blends real cranberry juice with a bright, spritzy rosé. - Oliver Winery positioned the release as part of its broader holiday lineup and seasonal programming.

The details: - Frosted Cranberry Spritz is made with real cranberry juice from Ocean Spray and spritzy rosé, with a hint of holiday spice. - The wine is intended to be served chilled. - Oliver Winery said the product was made for holiday occasions including Friendsgiving, cookie swaps, Christmas brunch and New Year’s Eve. - The release extends Oliver Winery’s pattern of seasonal wines, following products such as Apple Pie and Pumpkin Pie. - Frosted Cranberry Spritz is available in 750ml bottles. - The wine has 11% ABV. - The suggested retail price is $11.99. - Quantities are limited and availability lasts only while supplies remain. - Retail availability is listed at Oliver Winery’s wine finder.

Between the lines: - Oliver Winery is using familiar holiday flavors to make wine feel approachable for casual seasonal occasions. - Ocean Spray is extending cranberry into a new holiday format that fits gifting and entertaining. - The partnership matches two brands built around fruit-led products, which gives the collaboration a clear and easy-to-understand fit.

What's next: - Consumers can buy the wine now where it is carried, subject to limited inventory. - The holiday season will test whether the cranberry-rosé blend becomes a repeatable part of Oliver Winery’s seasonal lineup. - Ocean Spray and Oliver Winery are likely to keep building on cranberry’s role in holiday celebrations if the release gains traction.